5. Materials. Bridal gowns are big dresses. Usually they require from 10 to 50 yards of fabric -- depending upon the design and the width of the fabric bolt. Bridal gown fabrics generally are more expensive than typical dress fabrics. Even polyester fabrics can cost upwards of $30 per yard.
Every item used to create the gown adds to the cost. Lace, beading, zippers, interfacing, lining all have costs attached. While it is possible to cut production corners, there are limits. Even inexpensive lace trims can cost as much as $40 per yard.
A designer gown is appealing because of the combination of fabric, lace, beading, and design to create a total look. It's unrealistic to believe that inexperienced workers who are using the least expensive fabrics, laces, and accessories can deliver a finished product that even vaguely resembles a designer gown.
6. Shipping. As previously mentioned, it may cost anywhere from $50 to $150 to ship a gown from China. While the factory may have a refund policy that sounds attractive, the consumer is responsible for shipping to and from the factory. Shipping costs are not refundable. Therefore, it may cost you $150 to receive the gown and another $150 to return the dress if you don't like it -- $300 in shipping on a $200 bridal gown. The math doesn't work for most people.
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